The company started in 1986. Digital Creations wrote and marketed the applications software for all desktop video products of Progressive Image Technology. Beside that, they developed three video paint systems (Brilliance being amongst them) and wrote three games for Electronic Arts.

Through the years, the company marketed video hardware like the DCTV and genlocks under it's own name, and by 1992, they had 12 employees.

Mid of 1994, Digital Creations merged with Progressive Image Technology and a group of eight former senior staff members of NewTek, which left that company earlier in 1994. The new company was called Play Inc., and the business field moved towards the desktop video market for PC compatible computers.